Best Odds Guaranteed, also known as BOG, is one of the most popular horse racing betting offers amongst punters. It can add massive value to your horse racing bets. BOG means you’ll benefit if your horse’s odds drift after you’ve backed them. Whenever you bet on horse racing, you should use a betting site which offers BOG. We’ll explain more about how it works and which betting sites offer it below.
Opt-in for Best Odds Guaranteed
18+. Paddy Power offer Best Odds Guaranteed on all UK & Irish Horse Racing from 8am on the day of the race. So, if you take a price on a horse and the Starting Price (SP) is bigger we will pay you out at the bigger odds! To avail of Best Odds Guaranteed you need to ‘opt-in’ on the Paddy Power promotions page. Full T&Cs apply.
Best Odds Guaranteed
18+ Take the Early Price at any UK or Irish Horse Racing or Greyhound Meeting (applies to bets placed on the day of the race between 09:00 & the start of the race) & we'll pay out at the Starting Price if it's bigger. T&C's apply. GambleAware.org
Best Odds Guaranteed on all UK & IRE Horse Races
18+ www.GambleAware.org Offer applies to customers located in UK, Ireland, and Belgium only. Best Odds Guaranteed offer is available daily from 8am on all UK and Ireland horse racing bets. The maximum daily return per customer from the Best Odds Guaranteed concession is £25,000. T&C’s Apply.
Best odds guaranteed on all UK and Irish horse racing
18+. UK only. Best odds guaranteed is available on win and each-way bets placed on UK and Irish races from 10am on the day of each meeting. The maximum increase in returns received as an enhancement result under this promotion is capped at £50,000 per Member per day. Full T&Cs apply.
bet365 offer Best Odds Guaranteed on every horse race – every day
Take a price on your selection and if the SP is bigger bet365 will pay you at the bigger odds. Only bets placed from 08:00 UK Time on the day of the race will qualify for Best Odds Guaranteed.
Available on Horse Racing. Applies to bets placed on Win and Each-Way Fixed Odds markets only. All racing in Australia, New Zealand, Japan, South Korea, Singapore and Hong Kong is excluded. Bet restrictions and T&Cs apply. New and eligible customers only.
T&Cs apply. Only available to new and eligible customers. Registration required.
Best Odds Guaranteed
18+. UK & Irish and selected international horse racing only. Doesn’t apply to bets placed with Free Bets, ante-post bets, Tote bets or Lucky 15s, 31s and 63s bets. Available on bets placed after 08:00 on the day of the race. Best Odds Guaranteed does not apply to Super Extra Place Races. Full T&Cs Apply.
Boost your racing accumulators
18+. Eligible accounts will receive 3 Acca Boost token every day (00:00 – 23:59). If your Acca Boosts are not used, then they will expire each day at midnight. They will not ‘roll over’ and accumulate with the following days boosts. Acca Boosts are available on Unibet Racing web, mobile and app. There is a maximum stake of £20 per customer per Acca Boost. Full TC's Apply.
Extra Place Racing Specials
18+. Want that extra value with Unibet and our Racing Extra Place Specials? You're On. We're now paying extra places on more races than ever! Please note BOG will no longer apply to our Extra Place races. Full TC's Apply.
Best Industry Price
18+. We will be either best or joint best price on the one selected race each day Promotion applies from 9am on the day of the selected race, for that day’s race only We will price match the following bookmakers in the UK only: William Hill, Ladbrokes, Coral, Paddy Power, Bet365, Skybet, BetVictor, Betfred, Betfair Sportsbook & Boylesports Unibet reserves the right to withdraw this promotion at any time at our own discretion Best Odds Guaranteed (BOG) will not be impacted by this promotion. If the SP of your horse is bigger than the price at bet placement, and you qualify for BOG, BOG will still be applied to your bet. Full TC's Apply.
Money Back specials
18+. Want Money Back if your horse finishes second or third in selected races? You're On. Opt-in is auto generated in the betslip when selecting a bet in a qualifying event. Place a single bet on any of the selected races below (min stake £1) If your horse finishes second or third in our Money Back as CASH if 2nd or 3rd specials, you'll receive your stake back as cash (max £10) If your horse finishes second in our Money Back if 2nd specials, you'll receive your stake back as a free bet (max £20). Full TC's Apply.
£150 Refer A Friend Bonus
18+. Refer a friend to Unibet and it could all be yours. Think about who you’ll refer and follow the instructions to make the most of this welcome special: 1st friend – £30 of Free Bonus Money; 2nd friend – £40 of Free Bonus Money; 3rd friend – £80 of Free Bonus Money. 5x wagering conditions apply. Full TC's Apply.
Bet Builder – Uniboost
18+. One bonus per customer, per day. Add at least three Bet Builder selections. Populate your betslip with your picks! Enter your stake. Maximum stake of £10 applies to all Uniboost Bet Builder tokens Click the Uniboost button In the bottom right corner of the betslip. Watch your potential winnings multiply. Your Bet Builder is ready! Full TC's Apply.
Unibet Hospitality
18+. Register your interest in hospitality by simply opting into our offer. All you need to do is Opt-In. Once an event becomes available, your name will be entered into a draw for a pair of tickets. A draw will be completed prior to each event and if you’re one of the lucky winners, we will contact you with plenty of time, to ensure your availability. Join us for a fantastic live sporting event! Previous events include the Cheltenham Racing Festival, Rangers Home & Away fixtures in the Champions League, including trips to Ajax, Liverpool & Napoli. We’ve also hosted Heavyweight Boxing, Old Firm Derbies, Tennis, Darts and much more! Full TC's Apply.
Boost your racing bets with Uniboost
18+. Eligible accounts will receive three Uniboost tokens every day (00:00 – 23:59). Eligible accounts will receive three Uniboost tokens every day (00:00 – 23:59). If your Uniboosts are not used, then they will expire each day at midnight. They will not ‘roll over’ and accumulate with the following days boosts. The Uniboosts are available on Unibet Racing web, mobile and app. There is a maximum stake of £20 per customer per Uniboost. Only Pre-Match Bet Builder bets with a minimum combined odds of 3/1 (4.0) and minimum 3 selections will qualify for the Uniboost Bet Builder token. Full TC's Apply.
Dual Drop Jackpot
A new and exclusive feature to bet365, Dual Drop Jackpots offers players two mechanically different Jackpots: The Community Jackpot and Weekly Jackpot. Both jackpots offer automatic entry based on the total amount staked and require no opt-ins from customers. With a wide range of games to play and something to suit everyone’s taste, just customers can simply play for a chance to win.
For every £10 staked, players earn one prize draw ticket for the Community Jackpot, and for every £100 staked, players earn one prize draw ticket for the Weekly Jackpot. Players know exactly when the jackpots will pay, with the Community Jackpot prize draw taking place when the Jackpot reaches £100,000 exactly and the Weekly Jackpot prize draw taking place every Sunday at 22:00 GMT. Players do not need to be online at the time to win; they can take control and play at a time that suits them. Registration required.
Twister Sit & Gos
Prize-pool amount is decided at random and displayed prior to the start of each Twister Sit & Go. Prize-pool amount is multiplied by two, three, five, eight, 50 or 1,000. Twister Sit & Gos start with three players. Winner receives 100% of prize money if less than €1,000. T&Cs apply.
Bingo Linx
Log in to your account and access to the Bingo Lobby. Participation in any Bingo Linx game requires the purchase of at least one or six Bingo tickets, depending on the Bingo game where you would like to participate. You can buy the tickets within the room or you can prebuy them under Schedule in the Bingo Lobby.
Horse Racing – Best Odds Guaranteed
18+. Back a horse in selected UK or Irish race after 8am on the day of the race. (Doesn’t apply to ante-post bets or Lucky 15, Lucky 31 or Lucky 63 bets) If the Starting Price of your selection is shorter than the price taken when you placed your bet, you’ll get paid at your original price. If the Starting Price of your selection is bigger than the price taken, you’ll get paid at the bigger price! Full TC's Apply.
Horse Racing – Free Bet If 2nd Money back as a Free Bet if your horse finishes 2nd.
18+. Place a win or each way single on any of the nominated races on the specified day. If your selection finishes 2nd we will give you your win stake back in Free Bets up to £10 to use on any Horse Racing market. Full TC's Apply.
Horse Racing & Greyhounds – Multiply Your Odds
18+. Place a Lucky 15, Lucky 31 or Lucky 63 on Horse Racing or Greyhounds. If all your selections run and only one of your selections win, get 3, 4 or 5 times the odds of your bet as cash. Ful TC's Apply.
Football Fiesta £500,000 Leaderboards
18+. Log in and launch one of the qualifying slots. Join the Leaderboard via the in-game widget. Earn Points with your in-game wins on your first 5,000 spins. Points are awarded for each in-game win and are calculated as Win/Bet. Win between £5 and £10,000 CASH depending on your Leaderboard position. Full TC's Apply.
Upgraded Mystery Free Spins
18+. Opt In and stake £/€10 or more on eligible slots today Come back tomorrow and launch any eligible game Your guaranteed Free Spins will be awarded automatically Claim your Free Spins and play away! Ful lTC's Apply.
Daily and Weekly Bingolinx Rooms
Every day in the Evening Extravaganza Bingo Room at 22:00 UK Time. Every Friday in the Friday Night Frenzy Bingo Room at 22:00 UK Time. Participation in any Bingo Linx game requires the purchase of at least one Bingo ticket. Bingo Tickets can also be prebought going to the Bingo Lobby.
Mystery Free Spins
18+. Opt In and launch any eligible game If you’re a winner, your Free Spins will be awarded automatically Claim your Free Spins and play away! Full TC's Apply.
Game of the Week
18+. Log into your account. Launch Betfred Cosmic Cows Cash Collect™ . Get 2 Comp Points for every £/€10 you stake. Full TC's Apply.
Comp Points
18+. Register and play games within the Casino. All games found within the Casino or Live Casino are included. Earn 1 point for every 10.00 units of your chosen currency. Your Comp Points can be converted from the ‘My Account’ area by clicking on ‘Casino Bonus’ and Comp Points ‘View Details’. Simply select your preference (Cash, Free Chips or Free Spins) and click on the big green button to claim your bonus. Please note, a minimum balance of 200 points is required before you can convert your points. Full TC's Apply.
Free Spins Acca
18+. Log in and Opt In to the promotion Stake at least £/€10 on slots at Betfred Casino between Mon and Sun Collect 1 x £/€0.10 Free Spin for every £/€10 staked, up to 200 Free Spins Free Spins will be credited before 18:30 UK time on the Monday after the promo period ends. Full TC's Apply.
The Big Quiz
18+. Log in to your account and launch The Big Quiz. Get 100 points for each correctly answered quiz question! Earn 700 points or more and you’ll win a share of $2,000. Full TC's Apply.
Refer a Friend
Every friend that you refer to Betfred Bingo will earn you £15, when they sign up and stake £5 on Bingo tickets. All you have to do is fill in your details it's as easy as that. Don't forget to tell them about the £10 Welcome Bonus.
Bonus Back
Log in to the Bingo Lobby and enter the code BEACH. Stake £5 or more on Bingo Tickets 00:00 Monday – 23:59 Sunday Receive 5% of your Ticket stakes back as a Bingo Bonus the following Monday.
Thanks a Slot
Log in to the Bingo Lobby and enter the code SLOTS. Stake £10 or more on Bingo Slots 00:00 Monday – 23:59 Sunday. Receive your Slots Bonus within 48 hours of the promotion ending.
Star of the Show
Stake a cumulative minimum of £10 cash on Bingo Tickets between Monday 00:00 and 23:59 Saturday each week. You are eligible to play Free Bingo in the Red Carpet Bingo Room on Sundays each week from 18:00 – 18:59 UK Time. You will be able to check if you completed the requirements for this promotion under ‘My promotions’ section through the Bingo Lobby.
Horse Racing & Greyhounds – Lucky Bonus
18+. Place a Lucky 15, Lucky 31, Lucky 63, Yankee, Canadian or Heinz on Horse Racing, Greyhounds, Virtual Horse racing or Virtual Greyhounds. If all your selections run and win, we’ll pay you a bonus in cash of up to 25% on your total winnings. Full TC's Apply.
Horse Racing – Extra Place Races
18+. Check which races we're paying Extra Places on – either listed below or highlighted on the Horse Racing homepage, e.g. ‘Extra Places’. Place a bet on the nominated race(s) and we’ll pay the extra each-way place(s) if your horse finishes in the places highlighted by the offer. Please check the significant terms below for further details on eligibility, how to qualify and any other limitations.Full TC's Apply.
Horse Racing – Super Extra Place Races
18+. Check which races we're paying Super Extra Places on – either listed below or highlighted on the Horse Racing homepage, e.g. ‘Super Extra’. Place a bet on the nominated race(s) and we’ll pay the extra each-way place(s) if your horse finishes in the places highlighted by the offer. Please check the significant terms below for further details on eligibility, how to qualify and any other limitations.Full TC's Apply.
Greyhounds – 10% Winning Tricast Bonus
18+. Place a Tricast on any Greyhounds race. If all your selections run and win, we’ll pay you a bonus in cash of up to 10% on your total winnings. Full TC's Aplly.
Horse Racing – 10% Winning Tricast Bonus
18+. Place a Tricast on any Horse Racing race. If all your selections run and win, we’ll pay you a bonus in cash of up to 10% on your total winnings. Full TC's Apply.
Horse Racing – Free Bet If 2nd or 3rd
18+. Money back as a Free Bet if your horse finishes 2nd or 3rd. Place a win or each way single on any of the nominated races on the specified day. If your selection finishes 2nd or 3rd, we will give you your win stake back in Free Bets up to £10 to use on any International Racing market. Full TC's Apply.
Pick Your Punt
18+. You’re in control with #PickYourPunt, create and customise your own unique bets. GambleAware.org. Full TC's Apply.
Football – Acca Flex
18+. Place a pre-match Football accumulator bet of 5+ legs, and if all of your selections win, we’ll add a cash bonus of up to 50% to your winnings. If one selection lets you down, you’ll get your money back as CASH up to £10! GambleAware.org. Full TC's Apply.
Football – Goal Fever
18+. Get a 25% CASH winnings bonus if your team wins by 3 or more goals in selected matches! Place a Match Result single bet (Pre-Match) on specified Goal Fever matches. If your team wins by 3 or more goals, we’ll pay you a 25% cash bonus on top of your winnings. GambleAware.org. Full TC's Apply.
Bet Builder Offer
18+. Get up to £10 in Free Bets if your Bet Builder loses on any England match at Euro 2024! Go to the #PickYourPunt Builder within any England match played at Euro 2024. Launch the Betfred PickYourPunt Builder, build your own bet (3/1+) of 4+ legs and add it to the betslip. If your bet doesn’t win get 100% of your stake back in in Free Bets up to £10, within 48 hours of qualifying bets being settled. GambleAware.og. Full TC's Apply.
Edit Bet
Giving you the ability to add, swap or remove selections from your bet. T&Cs apply.
Cash Out
bet365's Cash Out feature gives you more control over your bets and offers an opportunity to take a return before an event has finished. When available you can Cash Out a bet in its entirety or you can partially Cash Out your bet, whilst leaving the remainder of your stake to run. Terms and Conditions apply.
Soccer Substitute Guarantee
If your player is substituted before half-time we will return your stake as Bet Credits on selected markets – for multiple bets your remaining selections will be left to run. Only available to new and eligible customers. Bet restrictions and T&Cs apply.
4 Scores Challenge
With the 4 Scores Challenge, all is not lost if you fall short on one or two predictions, we’re also offering Bet Credits as prizes for two and three correctly predicted scores. Only available to new & eligible customers
bet365 Fantasy Sports – Create your team and win fantastic cash prizes
Fantasy Sports gives you numerous ways to play, including Full Season and Weekly Tournaments with varying entry prices. It’s time to dust off your managerial cap, make your key player selections and start laying the foundations for Fantasy glory.
Freeroll games
Our free-to-play Freeroll games allow you to pick players from a chosen event and compete to win entry to the following week’s paid entry tournament, with cash prizes up for grabs. Max. prize, game restrictions, time limits and T&Cs apply. Registration required.
Bet £10 & Get £30 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
What does Best Odds Guaranteed mean?
Best Odds Guaranteed means if a horse goes off at longer odds than when you backed them, the bookmaker will pay you out at the bigger odds. BOG allows you to place your bet on the morning of the race, safe in the knowledge you’ll feel the benefit of a drift if your horse’s odds start to widen. There’s no downside to BOG, as it doesn’t cost anything extra, and you’ll still get your original odds if your horse shortens in price.
The table below demonstrates how BOG would affect a £10 bet on a horse at 3/1 odds.
| BOG Scenarios | Odds when bet placed | SP | Payout Odds | Payout (£10 stake) |
|---|---|---|---|---|
| Odds shorten after bet. | 3/1 | 2/1 | 3/1 | £40 |
| No change in odds. | 3/1 | 3/1 | 3/1 | £40 |
| Odds increase after placing bet. | 3/1 | 5/1 | 5/1 | £60 |
How do I get Best Odds Guaranteed? – A Step-by-Step Guide
Whilst there are some differences between the BOG offers on each betting site, the process of participating is generally similar. We’ll use Unibet as an example in our step-by-step guide below.
1. If you haven’t got an account with the bookmaker, in this case Unibet, use one of the links from bookmakers.tv to ensure you get the best welcome rewards.
Bet £20 and Get £40 in Free Bets on Racing
18+. GambleAware.org. New GB customers only. Min £20 debit card deposit. Place a £20+ bet on Horse Racing at min odds 2/5 (1.4) each leg. Receive 2 x £10 free bets within 24 hours of bet settlement, and further 2 x £10 free bets 7 days later. Valid for Horse Racing only. T&C’s apply.
2. Once you’ve created your account or logged in, navigate to the Unibet Horse Racing page. You’ll notice the meetings that qualify for BOG are clearly labelled.
3. Add your chosen horse to your betslip.
4. Ensure you’re betting after the specified BOG qualifying time. For Unibet, this is 8am on race day.
5. Place your bet and keep your fingers crossed that your horse hits the winning post in front.
6. Keep an eye on the odds. If your horses’ odds increase, so will your potential winnings.
7. If your bet wins, you’ll be paid out in the normal way. If your horse drifted before the race started, BOG would be triggered, and your winnings would be more than you expected when you placed the bet!
Which betting sites offer Best Odds Guaranteed?
Best Odds Guaranteed is one of the most expensive betting offers for bookmakers to maintain. Given how many horse races occur daily, bookmakers feel the pain of BOG very often. Many betting sites are reducing or completely removing this promotion because of its high costs. We aim to keep this page as up-to-date as possible, but you should always check the site you’re betting with offers BOG before placing your racing wagers. A selection of the bookmakers that still offer Best Odds Guaranteed to their existing customers is linked below.
Best Odds Guaranteed on all UK & IRE Horse Races
18+ www.GambleAware.org Offer applies to customers located in UK, Ireland, and Belgium only. Best Odds Guaranteed offer is available daily from 8am on all UK and Ireland horse racing bets. The maximum daily return per customer from the Best Odds Guaranteed concession is £25,000. T&C’s Apply.
bet365 offer Best Odds Guaranteed on every horse race – every day
Take a price on your selection and if the SP is bigger bet365 will pay you at the bigger odds. Only bets placed from 08:00 UK Time on the day of the race will qualify for Best Odds Guaranteed.
Available on Horse Racing. Applies to bets placed on Win and Each-Way Fixed Odds markets only. All racing in Australia, New Zealand, Japan, South Korea, Singapore and Hong Kong is excluded. Bet restrictions and T&Cs apply. New and eligible customers only.
T&Cs apply. Only available to new and eligible customers. Registration required.
Best Odds Guaranteed
18+. UK & Irish and selected international horse racing only. Doesn’t apply to bets placed with Free Bets, ante-post bets, Tote bets or Lucky 15s, 31s and 63s bets. Available on bets placed after 08:00 on the day of the race. Best Odds Guaranteed does not apply to Super Extra Place Races. Full T&Cs Apply.
Best odds guaranteed on all UK and Irish horse racing
18+. UK only. Best odds guaranteed is available on win and each-way bets placed on UK and Irish races from 10am on the day of each meeting. The maximum increase in returns received as an enhancement result under this promotion is capped at £50,000 per Member per day. Full T&Cs apply.
Opt-in for Best Odds Guaranteed
18+. Paddy Power offer Best Odds Guaranteed on all UK & Irish Horse Racing from 8am on the day of the race. So, if you take a price on a horse and the Starting Price (SP) is bigger we will pay you out at the bigger odds! To avail of Best Odds Guaranteed you need to ‘opt-in’ on the Paddy Power promotions page. Full T&Cs apply.
Best Odds Guaranteed
18+ Take the Early Price at any UK or Irish Horse Racing or Greyhound Meeting (applies to bets placed on the day of the race between 09:00 & the start of the race) & we'll pay out at the Starting Price if it's bigger. T&C's apply. GambleAware.org
Boost your racing accumulators
18+. Eligible accounts will receive 3 Acca Boost token every day (00:00 – 23:59). If your Acca Boosts are not used, then they will expire each day at midnight. They will not ‘roll over’ and accumulate with the following days boosts. Acca Boosts are available on Unibet Racing web, mobile and app. There is a maximum stake of £20 per customer per Acca Boost. Full TC's Apply.
Extra Place Racing Specials
18+. Want that extra value with Unibet and our Racing Extra Place Specials? You're On. We're now paying extra places on more races than ever! Please note BOG will no longer apply to our Extra Place races. Full TC's Apply.
Best Industry Price
18+. We will be either best or joint best price on the one selected race each day Promotion applies from 9am on the day of the selected race, for that day’s race only We will price match the following bookmakers in the UK only: William Hill, Ladbrokes, Coral, Paddy Power, Bet365, Skybet, BetVictor, Betfred, Betfair Sportsbook & Boylesports Unibet reserves the right to withdraw this promotion at any time at our own discretion Best Odds Guaranteed (BOG) will not be impacted by this promotion. If the SP of your horse is bigger than the price at bet placement, and you qualify for BOG, BOG will still be applied to your bet. Full TC's Apply.
Money Back specials
18+. Want Money Back if your horse finishes second or third in selected races? You're On. Opt-in is auto generated in the betslip when selecting a bet in a qualifying event. Place a single bet on any of the selected races below (min stake £1) If your horse finishes second or third in our Money Back as CASH if 2nd or 3rd specials, you'll receive your stake back as cash (max £10) If your horse finishes second in our Money Back if 2nd specials, you'll receive your stake back as a free bet (max £20). Full TC's Apply.
£150 Refer A Friend Bonus
18+. Refer a friend to Unibet and it could all be yours. Think about who you’ll refer and follow the instructions to make the most of this welcome special: 1st friend – £30 of Free Bonus Money; 2nd friend – £40 of Free Bonus Money; 3rd friend – £80 of Free Bonus Money. 5x wagering conditions apply. Full TC's Apply.
Bet Builder – Uniboost
18+. One bonus per customer, per day. Add at least three Bet Builder selections. Populate your betslip with your picks! Enter your stake. Maximum stake of £10 applies to all Uniboost Bet Builder tokens Click the Uniboost button In the bottom right corner of the betslip. Watch your potential winnings multiply. Your Bet Builder is ready! Full TC's Apply.
Unibet Hospitality
18+. Register your interest in hospitality by simply opting into our offer. All you need to do is Opt-In. Once an event becomes available, your name will be entered into a draw for a pair of tickets. A draw will be completed prior to each event and if you’re one of the lucky winners, we will contact you with plenty of time, to ensure your availability. Join us for a fantastic live sporting event! Previous events include the Cheltenham Racing Festival, Rangers Home & Away fixtures in the Champions League, including trips to Ajax, Liverpool & Napoli. We’ve also hosted Heavyweight Boxing, Old Firm Derbies, Tennis, Darts and much more! Full TC's Apply.
Boost your racing bets with Uniboost
18+. Eligible accounts will receive three Uniboost tokens every day (00:00 – 23:59). Eligible accounts will receive three Uniboost tokens every day (00:00 – 23:59). If your Uniboosts are not used, then they will expire each day at midnight. They will not ‘roll over’ and accumulate with the following days boosts. The Uniboosts are available on Unibet Racing web, mobile and app. There is a maximum stake of £20 per customer per Uniboost. Only Pre-Match Bet Builder bets with a minimum combined odds of 3/1 (4.0) and minimum 3 selections will qualify for the Uniboost Bet Builder token. Full TC's Apply.
Dual Drop Jackpot
A new and exclusive feature to bet365, Dual Drop Jackpots offers players two mechanically different Jackpots: The Community Jackpot and Weekly Jackpot. Both jackpots offer automatic entry based on the total amount staked and require no opt-ins from customers. With a wide range of games to play and something to suit everyone’s taste, just customers can simply play for a chance to win.
For every £10 staked, players earn one prize draw ticket for the Community Jackpot, and for every £100 staked, players earn one prize draw ticket for the Weekly Jackpot. Players know exactly when the jackpots will pay, with the Community Jackpot prize draw taking place when the Jackpot reaches £100,000 exactly and the Weekly Jackpot prize draw taking place every Sunday at 22:00 GMT. Players do not need to be online at the time to win; they can take control and play at a time that suits them. Registration required.
Twister Sit & Gos
Prize-pool amount is decided at random and displayed prior to the start of each Twister Sit & Go. Prize-pool amount is multiplied by two, three, five, eight, 50 or 1,000. Twister Sit & Gos start with three players. Winner receives 100% of prize money if less than €1,000. T&Cs apply.
Bingo Linx
Log in to your account and access to the Bingo Lobby. Participation in any Bingo Linx game requires the purchase of at least one or six Bingo tickets, depending on the Bingo game where you would like to participate. You can buy the tickets within the room or you can prebuy them under Schedule in the Bingo Lobby.
Horse Racing – Best Odds Guaranteed
18+. Back a horse in selected UK or Irish race after 8am on the day of the race. (Doesn’t apply to ante-post bets or Lucky 15, Lucky 31 or Lucky 63 bets) If the Starting Price of your selection is shorter than the price taken when you placed your bet, you’ll get paid at your original price. If the Starting Price of your selection is bigger than the price taken, you’ll get paid at the bigger price! Full TC's Apply.
Horse Racing – Free Bet If 2nd Money back as a Free Bet if your horse finishes 2nd.
18+. Place a win or each way single on any of the nominated races on the specified day. If your selection finishes 2nd we will give you your win stake back in Free Bets up to £10 to use on any Horse Racing market. Full TC's Apply.
Horse Racing & Greyhounds – Multiply Your Odds
18+. Place a Lucky 15, Lucky 31 or Lucky 63 on Horse Racing or Greyhounds. If all your selections run and only one of your selections win, get 3, 4 or 5 times the odds of your bet as cash. Ful TC's Apply.
Football Fiesta £500,000 Leaderboards
18+. Log in and launch one of the qualifying slots. Join the Leaderboard via the in-game widget. Earn Points with your in-game wins on your first 5,000 spins. Points are awarded for each in-game win and are calculated as Win/Bet. Win between £5 and £10,000 CASH depending on your Leaderboard position. Full TC's Apply.
Upgraded Mystery Free Spins
18+. Opt In and stake £/€10 or more on eligible slots today Come back tomorrow and launch any eligible game Your guaranteed Free Spins will be awarded automatically Claim your Free Spins and play away! Ful lTC's Apply.
Daily and Weekly Bingolinx Rooms
Every day in the Evening Extravaganza Bingo Room at 22:00 UK Time. Every Friday in the Friday Night Frenzy Bingo Room at 22:00 UK Time. Participation in any Bingo Linx game requires the purchase of at least one Bingo ticket. Bingo Tickets can also be prebought going to the Bingo Lobby.
Mystery Free Spins
18+. Opt In and launch any eligible game If you’re a winner, your Free Spins will be awarded automatically Claim your Free Spins and play away! Full TC's Apply.
Game of the Week
18+. Log into your account. Launch Betfred Cosmic Cows Cash Collect™ . Get 2 Comp Points for every £/€10 you stake. Full TC's Apply.
Comp Points
18+. Register and play games within the Casino. All games found within the Casino or Live Casino are included. Earn 1 point for every 10.00 units of your chosen currency. Your Comp Points can be converted from the ‘My Account’ area by clicking on ‘Casino Bonus’ and Comp Points ‘View Details’. Simply select your preference (Cash, Free Chips or Free Spins) and click on the big green button to claim your bonus. Please note, a minimum balance of 200 points is required before you can convert your points. Full TC's Apply.
Free Spins Acca
18+. Log in and Opt In to the promotion Stake at least £/€10 on slots at Betfred Casino between Mon and Sun Collect 1 x £/€0.10 Free Spin for every £/€10 staked, up to 200 Free Spins Free Spins will be credited before 18:30 UK time on the Monday after the promo period ends. Full TC's Apply.
The Big Quiz
18+. Log in to your account and launch The Big Quiz. Get 100 points for each correctly answered quiz question! Earn 700 points or more and you’ll win a share of $2,000. Full TC's Apply.
Refer a Friend
Every friend that you refer to Betfred Bingo will earn you £15, when they sign up and stake £5 on Bingo tickets. All you have to do is fill in your details it's as easy as that. Don't forget to tell them about the £10 Welcome Bonus.
Bonus Back
Log in to the Bingo Lobby and enter the code BEACH. Stake £5 or more on Bingo Tickets 00:00 Monday – 23:59 Sunday Receive 5% of your Ticket stakes back as a Bingo Bonus the following Monday.
Thanks a Slot
Log in to the Bingo Lobby and enter the code SLOTS. Stake £10 or more on Bingo Slots 00:00 Monday – 23:59 Sunday. Receive your Slots Bonus within 48 hours of the promotion ending.
Star of the Show
Stake a cumulative minimum of £10 cash on Bingo Tickets between Monday 00:00 and 23:59 Saturday each week. You are eligible to play Free Bingo in the Red Carpet Bingo Room on Sundays each week from 18:00 – 18:59 UK Time. You will be able to check if you completed the requirements for this promotion under ‘My promotions’ section through the Bingo Lobby.
Horse Racing & Greyhounds – Lucky Bonus
18+. Place a Lucky 15, Lucky 31, Lucky 63, Yankee, Canadian or Heinz on Horse Racing, Greyhounds, Virtual Horse racing or Virtual Greyhounds. If all your selections run and win, we’ll pay you a bonus in cash of up to 25% on your total winnings. Full TC's Apply.
Horse Racing – Extra Place Races
18+. Check which races we're paying Extra Places on – either listed below or highlighted on the Horse Racing homepage, e.g. ‘Extra Places’. Place a bet on the nominated race(s) and we’ll pay the extra each-way place(s) if your horse finishes in the places highlighted by the offer. Please check the significant terms below for further details on eligibility, how to qualify and any other limitations.Full TC's Apply.
Horse Racing – Super Extra Place Races
18+. Check which races we're paying Super Extra Places on – either listed below or highlighted on the Horse Racing homepage, e.g. ‘Super Extra’. Place a bet on the nominated race(s) and we’ll pay the extra each-way place(s) if your horse finishes in the places highlighted by the offer. Please check the significant terms below for further details on eligibility, how to qualify and any other limitations.Full TC's Apply.
Greyhounds – 10% Winning Tricast Bonus
18+. Place a Tricast on any Greyhounds race. If all your selections run and win, we’ll pay you a bonus in cash of up to 10% on your total winnings. Full TC's Aplly.
Horse Racing – 10% Winning Tricast Bonus
18+. Place a Tricast on any Horse Racing race. If all your selections run and win, we’ll pay you a bonus in cash of up to 10% on your total winnings. Full TC's Apply.
Horse Racing – Free Bet If 2nd or 3rd
18+. Money back as a Free Bet if your horse finishes 2nd or 3rd. Place a win or each way single on any of the nominated races on the specified day. If your selection finishes 2nd or 3rd, we will give you your win stake back in Free Bets up to £10 to use on any International Racing market. Full TC's Apply.
Pick Your Punt
18+. You’re in control with #PickYourPunt, create and customise your own unique bets. GambleAware.org. Full TC's Apply.
Football – Acca Flex
18+. Place a pre-match Football accumulator bet of 5+ legs, and if all of your selections win, we’ll add a cash bonus of up to 50% to your winnings. If one selection lets you down, you’ll get your money back as CASH up to £10! GambleAware.org. Full TC's Apply.
Football – Goal Fever
18+. Get a 25% CASH winnings bonus if your team wins by 3 or more goals in selected matches! Place a Match Result single bet (Pre-Match) on specified Goal Fever matches. If your team wins by 3 or more goals, we’ll pay you a 25% cash bonus on top of your winnings. GambleAware.org. Full TC's Apply.
Bet Builder Offer
18+. Get up to £10 in Free Bets if your Bet Builder loses on any England match at Euro 2024! Go to the #PickYourPunt Builder within any England match played at Euro 2024. Launch the Betfred PickYourPunt Builder, build your own bet (3/1+) of 4+ legs and add it to the betslip. If your bet doesn’t win get 100% of your stake back in in Free Bets up to £10, within 48 hours of qualifying bets being settled. GambleAware.og. Full TC's Apply.
Edit Bet
Giving you the ability to add, swap or remove selections from your bet. T&Cs apply.
Cash Out
bet365's Cash Out feature gives you more control over your bets and offers an opportunity to take a return before an event has finished. When available you can Cash Out a bet in its entirety or you can partially Cash Out your bet, whilst leaving the remainder of your stake to run. Terms and Conditions apply.
Soccer Substitute Guarantee
If your player is substituted before half-time we will return your stake as Bet Credits on selected markets – for multiple bets your remaining selections will be left to run. Only available to new and eligible customers. Bet restrictions and T&Cs apply.
4 Scores Challenge
With the 4 Scores Challenge, all is not lost if you fall short on one or two predictions, we’re also offering Bet Credits as prizes for two and three correctly predicted scores. Only available to new & eligible customers
bet365 Fantasy Sports – Create your team and win fantastic cash prizes
Fantasy Sports gives you numerous ways to play, including Full Season and Weekly Tournaments with varying entry prices. It’s time to dust off your managerial cap, make your key player selections and start laying the foundations for Fantasy glory.
Freeroll games
Our free-to-play Freeroll games allow you to pick players from a chosen event and compete to win entry to the following week’s paid entry tournament, with cash prizes up for grabs. Max. prize, game restrictions, time limits and T&Cs apply. Registration required.
Bet £10 & Get £30 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
Comparing different Best Odds Guaranteed offers.
The main differences between the BOG promotions at each betting site are the qualifying time and the races covered. The table below details the Best Odds Guaranteed offers of some of the biggest bookmakers.
| Bookmaker | Coverage | Qualifying Time | Multiples? | Max BOG Payout |
|---|---|---|---|---|
| bet365 | 🇬🇧 & 🇮🇪 | 8am | ✅ | No Limit |
| Betfred | Selected Meetings | 8am | ✅ (Lucky 15 etc Excl.) | No Limit |
| BetVictor | 🇬🇧 & 🇮🇪 | 9am | ✅ | £10k per day |
| Betway | 🇬🇧 & 🇮🇪 | 9am | ✅ (Lucky 15 etc Excl.) | £25k per day |
| BoyleSports | 🇬🇧 & 🇮🇪 | 8am | ✅ | £50k per day |
| Coral | 🇬🇧 & 🇮🇪 | 8am | ✅ | £50k per day |
| Ladbrokes | 🇬🇧 & 🇮🇪 | 8am | ✅ | £2.5k per day |
| LiveScore Bet | 🇬🇧 & 🇮🇪 | 10am | ✅ | £50k per day |
| Paddy Power | 🇬🇧 & 🇮🇪 (Opt-in Req.) | 8am | ✅ | £1k per day |
| Quinn Bet | 🇬🇧 & 🇮🇪 | 10am | ✅ | £150 per race |
| Virgin Bet | 🇬🇧 & 🇮🇪 | 10am | ✅ | £50k per day |
| Unibet | 🇬🇧 & 🇮🇪 | 8am | ✅ | £25k per day |
How we rank BOG – Ant Vella’s verdict
Generosity of the offer
The generosity of Best Odds Guaranteed shouldn’t be underestimated and is the most expensive of all the existing customer offers to maintain. The opportunity of receiving extra winnings on your normal racing bets can make a huge difference if you’re a regular when it comes to betting on horse racing.
Regularity of the offer
It’s hard to fault Best Odds Guaranteed when it comes to regularity as you can take advantage of the offer in every horse race each day. That means you could theoretically trigger the offer 20 of 30 times each day, which is far more regularly than most promotions are run.
Simplicity of the offer
Best Odds Guaranteed is a very straightforward offer to benefit from as you’re betting in the normal way, safe in the knowledge that any extra winnings will automatically be credited to your account once the race is run.
Outlay to benefit from the offer
You don’t need to change the amount you’d normally bet to receive the benefits of Best Odds Guaranteed. Your bet will automatically qualify for the offer regardless of the size of your bet.
Read more about the most popular existing customer betting offers.
- Paddy Power Beat the Drop
- Ladbrokes Instant Spins
- Ladbrokes 1-2-Free
- Virgin Bet Fives
- Betway 4 to Win
- Betway 4 to Score
- Betfred Double Delight
- Betfred Prize Pinball
Have you already signed up with these bookmakers?
DAZN Bet
Claim DAZN Bet Offer
UK only excl Northern Ireland. 18+ T&Cs apply.
BetMGM UK
Claim BetMGM UK Offer
18+. New cust only. 7 days to opt in by placing a £10 qualifying bet at 1/1 (2.0) odds or greater to receive 6x Free Bets: 3 x £10 horse racing, 1 x £10 Bet Builder, 1 x £10 Acca and 1 x £10 football. 7 day expiry. Exclusions apply. Stake not returned. T&Cs apply. GambleAware.org
BoyleSports
Claim BoyleSports Offer
*New UK customers (Excluding NI) only. Mobile exclusive. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply. T&Cs apply
Fitzdares
Claim Fitzdares Offer
New customers only, aged 18+. Min deposit £10. Place a £50 bet on any sport at at odds of Evens (2.0) or greater to qualify for three free bets on settlement: £10 on Football, £10 on Greyhounds and £5 on Virtual Sports, plus 10 Free Spins on Reel King. Free Bet & Spins expire in 7 days. Additional T&Cs apply. Please bet responsibly. GambleAware.org.
Livescorebet
Claim Livescorebet Offer
*New members only. £10 min bet on sportsbook (ex. virtuals) at 1.5 min odds, placed & settled in 14 days of sign-up. Win part E/W bets. Free Bets: accept in 7 days, valid 7 days on sportsbook only. Stake not returned. Full TC's Apply. †Place 1st cash bet builder on selected UEFA EURO 2024 matches. Min odds 2/1. Free Bet: use in 7 days on Bet Builder only. Stakes not returned. Full TC's Apply. Bet Responsibly. GambleAware.org. 18+
SBK
Claim SBK Offer
New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 1.5 and get £10 upon settlement. Further £10 Multiple token will be credited after 24 hours and a further £5 Horse Racing Multiple token and a £5 Football Bet Builder token will be credited after 48 hours. Full T&Cs apply.18+. GambleAware.org.
BetUK
Claim BetUK Offer
18+. New customers, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 free bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Stake not returned. T&C’s Apply. Opt-in required. GambleAware.org
Coral
Claim Coral Offer
18+ New UK+IRE Customers. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 1x £20 free bet. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply
PariMatch
Claim PariMatch Offer
18+ New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. No cash-out. Get 4x£5 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 20 days. Selected payment methods only. Full T&Cs Apply. GambleAware.org | Please gamble responsibly
Ladbrokes
Claim Ladbrokes Offer
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 4x £5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
Spreadex
Claim Spreadex Offer
Join and place a £10 fixed odds bet at odds of 1/2 or greater. Once the bet is settled, get a £10 free fixed odds bet plus a £5 free Total Goals football spread bet and a £5 racing Winning Favourites spread bet. The second £10 free fixed odds bet, £5 free Total Goals football spread bet, and £5 racing Winning Favourites spread bet will be credited 24 hours later. Free bets expire in 28 days if unused. Promotions available to 18+ aged individuals. New customers only. T&Cs apply. GambleAware.org
Matchbook
Claim Matchbook Offer
New Customers Only. Sign up using Bonus Code: GET30. To qualify for free bets, the new user must place and settle £30 on Matchbook Exchange markets only. The user must bet on at least 4 different events to qualify. T's and C's Apply. Gamble Aware. 18+
BoyleSports
Claim BoyleSports Offer
18+. New UK customers (Excluding NI) only. £35 in FREE Bets (FB) as £25 in sports bets & a £10 casino bonus (CB). Min Deposit £10. Min stake £10. Min odds Evs. FB applied on 1st settlement of any qualifying bet. FB 7-day expiry. 1 FB offer per customer, household & IP address only. Account & Payment restrictions. 14 days to accept £10 CB, then active for 3 days. CB 5x wagering & max redeemable £100. Game restrictions apply. Cashed out/Free Bets won’t apply. 30 days to qualify. T&Cs Apply. 18+. Applies to bets placed on 1 Goal Ahead market. Get paid out as a winner if your team takes the lead, even if they draw or lose. 90 mins only. Applies to Singles & Multiples. Account & payment restrictions apply. T&Cs apply.
Betfred
Claim Betfred Offer
New customers only. Register with SUMMER50. Deposit £10+ and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.
10bet
Claim 10bet Offer
New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+
Betway
Claim Betway Offer
*New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on Gold Blitz (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ GambleAware.org. Bet the Responsible Way. Full terms apply.
BetVictor
Claim BetVictor Offer
18+ New customers only. Opt in, bet £10 or more on any football market at minimum 1/1 odds. No cash out. Get £30 in Free Football Bets. Free Bets expire in 7 days. Debit card / Apple Pay payments only. T&Cs apply. GambleAware.org | Please gamble responsibly
Paddy Power
Claim Paddy Power Offer
New Customer offer YSKARZ. Place a min £5 bet on the sportsbook at odds of min EVS (2.0) and get £20 in free bets. Free bet rewards valid for 30 days. Only deposits via Debit Cards & Apple Pay will qualify for this offer. T&Cs apply. Please Gamble Responsibly Paddy's Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs apply.
William Hill
Claim William Hill Offer
18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad
Unibet
Claim Unibet Offer
18+. GambleAware.org. New customers only. Min Dep £10. Debit cards only. Opt in for bonus funds. Wagering, sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Sports bonus must be wagered before using the casino bonus. Valid for 7 days. Geographical Restrictions and T&Cs Apply.
Betfair
Claim Betfair Offer
Place a min £10 bet on Sportsbook on odds of min EVS (2.0), get £50 in Free Bet Builders, Accumulators or multiples to use on any sport. Rewards valid for 30 days. Only deposits via cards or Apple Pay will qualify. T&Cs apply. Please Gamble Responsibly.
bet365
Claim bet365 Offer
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
Best Odds Guaranteed FAQs
Best Odds Guaranteed, or BOG, is a very popular horse racing offer. Backing a horse with a BOG bookmaker guarantees you’ll be paid out at the starting price if the odds are bigger than when you placed your bet.
At the time of writing bet365, Betfred, Betway, Ladbrokes and Paddy Power are amongst the big-name betting sites that offer Best Odds Guaranteed on horse racing. Several other betting sites also provide BOG, but some have reduced the availability of the promotion in recent months.
At most betting sites, Best Odds Guaranteed will start between 8am and 10am on the day of the race. The exact time varies depending on which betting site you’re using. The table on this page details the start time of some of the big bookmakers’ BOG promos.
Yes, you can benefit from best odds guaranteed if you have a betting account with bet365.
William Hill recently announced plans to reduce the availability and coverage of their Best Odds Guaranteed offer. However, they still offer BOG to most existing William Hill customers on UK racing from 9am on race day.
