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Cheltenham 2024 new and existing customer offers

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Best Cheltenham Festival offers for existing customers

As it’s the year’s biggest jumps festival, every betting site will have several 2024 Cheltenham Festival offers for new and existing customers. These are the most popular betting offers from the bookmakers who ranked highest in the Best Horse Racing Odds category at the 2023 UK Bookmaker Awards.

Bet £10 & Get £30 in Free Bets for new customers at bet365.
    Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
    £20 IN FREE BETS KER-CHING
      18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £/€5 bet within 14 days of account reg at min odds 1/2 to get 4x £/€5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
      Money Back as Bonus up to £40 + £10 Casino Bonus
        18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first sports bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Visit Unibet.co.uk for full T&C's. #AD
        100% Profit Boost When you place your first in-play bet
          Opt in. Min. Odds Evs, Max. £10 stake, Max. additional profit £100. Skrill and Neteller deposits are not eligible – See full terms
          Bet £10 Get £30, Credited as 3 x £10 bets
            18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad
            Get A £20 Free Bet When You Bet £5
              18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 1x £20 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply. 
              BET £10 GET £20 IN FREE BETS
                *New UK customers (Excluding NI) only. Mobile exclusive. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply. T&Cs apply
                GET £20 IN FREE BETS When you place a £5 bet on Sportsbook
                  New Customer offer. Place a min £5 bet on the Sportsbook on odds of min 1/2 (1.5), get £20 in Free Bets. Rewards valid for 30 days. SMS verification required. Only deposits via cards or Apple Pay will qualify. T&Cs apply. Please Gamble Responsibly
                  Get £20 IN FREE BETS WHEN YOU PLACE A £5 BET
                    New Customer offer YSKARZ. Place a min £5 bet on the sportsbook at odds of min EVS (2.0) and get £20 in free bets. Free bet rewards valid for 30 days. Only deposits via Debit Cards & Apple Pay will qualify for this offer. T&Cs apply. Please Gamble Responsibly Paddy's Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs apply.
                    £30 Matched Free Bet if your first Acca loses + 100 Free Spins on Gold Blitz
                      *New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on Gold Blitz (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ BeGambleAware.org. Bet the Responsible Way. Full terms apply.
                      Bet £10 Get £40 in Bonuses
                        New UK 18+ only. Register (excl. 13/04/2024) with promo code WELCOME40, Bet £10+ on Sports in one transaction within 7 days of registering. Get £30 Free Bets & £10 free spins within 10hrs of bet settlement. Bonuses expire 7 days after issue. Min odds, eligibility & payment exclusions apply. Full T&Cs apply.
                        Bet £10 on football Get £40 in Free Bets
                          18+ New customers only. Opt in, bet £10  on any football market at minimum 1/1 odds. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. Debit card / Apple Pay payments only. T&Cs apply. begambleaware.org | Please gamble responsibly
                          100% profit boost of up to £100 of winnings on first bet – mobile only
                            18+begambleaware.org, T&Cs apply. New reg only. Claim by placing a min deposit £10 via "My Offers" page within 30 days. Skrill/Neteller deposits excl. 7 days to stake max £10 in-play. Max. extra winnings £100.
                            Bet £10 get £20 in free bets
                              *New members. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of the E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex E/Ws & Multiples), stakes not returned. Click here for full T&Cs. Bet Responsibly. BeGambleAware.org. 18+ T&Cs apply
                              Bet £10 get £40 in Bonuses
                                18+. New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. No cash-out. Get 3x£10 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 10 days. Offer valid from 14:00 UK time on 11/01/2024. Card payments only. T&Cs apply, see below. begambleaware.org | Please gamble responsibly
                                Bet £10, get £30 in Free Bets
                                  New UK customers only. Min £10 first deposit using Debit Card. Place a bet of £10 at min odds of 1.5 to get £30 in Free Bets. For new Ireland and Malta customers only. Place a bet of €10 at min odds of 1.5 to get €40 in Free Bets. Free bets are credited upon settlement of qualifying bets. Distribution of Free Bets may vary depending on territory. 18+. BeGambleAware.org. Full T&Cs apply. #ad
                                  £50 Welcome Challenge
                                    18+ | Complete our 4 Welcome Challenges | Get up to £50 in FreeBets, 20 Free Spins (available on Starburst only), an Odds Boost Token and a £10 Casino Bonus (10 x wager) | Rewards valid for limited time only | T&Cs apply
                                    Bet £10, Get £20 In Free Bets
                                      *New members. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Click here for Rules & Exclusions. Bet Responsibly. BeGambleAware.org 18+T&CS apply
                                      50% up to £50
                                        New bettors; Code PLAY10; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+
                                        Bet £10 Get £40 In Free Bets
                                          New cust only. 3 days to claim & 7 days to place a qualifying bet to receive 4x Free Bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder, 1 x £10 Acca and 1 x £10 Football. 7 day expiry. Exclusions apply. Stake not returned. T&Cs apply.
                                          Bet £10, Get £30 in free bets
                                            T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org.
                                            BET £10, GET £40
                                              Join and place a £10 fixed odds bet at odds of 1/2 or greater. Once the bet is settled, get a £10 free fixed odds bet plus a £5 free Total Goals football spread bet and a £5 racing Winning Favourites spread bet. The second £10 free fixed odds bet, £5 free Total Goals football spread bet, and £5 racing Winning Favourites spread bet will be credited 24 hours later. Free bets expire in 28 days if unused. Promotions available to 18+ aged individuals. New customers only. T&Cs apply. Begambleaware.org
                                              Bet £10 Get £30 In Free Bets
                                                18+ New customers only. Opt in & bet £10 on any sports at 2.00+ odds within 7 days. No Cash out. Get 3x £10 Free Bets on selected markets. Free bets expire in 7 days. Card payments & Apple Pay only. T&Cs apply. BeGambleAware.org | Please gamble responsibly.
                                                BET £10 GET £20 +50 FREE SPINS
                                                  18+ New UK customers. Bet £10 on accas with 4+ legs, min odds 3/1 (4.0). Get 4x £5 Free Bets and 50 Free Spins, valid for 7 days on selected bets and games only. T&Cs apply. BeGambleAware.org
                                                  0% for 60 days
                                                    Use code COMMFREE to trade with 0% commission for 60 days. Min. £10/€10 first deposit using Debit Card or Instant Banking. Full T&C’s apply.18+. BeGambleAware.org. #ad
                                                    Bet £10 Get £30 in Free Bets + 50 Free Spins
                                                      New customers online only. £10 min stake (if EW then min £10 Win + £10 Place). Receive £30 Tote Credit + 50 Free Spins on selected game within 48 hours of qualifying bet settlement. Tote credit subject to 7-day expiry. Free spins subject to 7-day expiry. Qualifying bet is the first racing pool bet added to the bet-slip. 18+.  Full T&Cs apply. BeGambleaware.org.
                                                      £20 Welcome Offer
                                                        The user must enter Bonus Code ‘MB20’ during registration Minimum Odds of 1.8 for first bet to qualify. Losses will be refunded on first bet only, as a free bet – up to £20. Users cannot back and lay the same selection on the first bet. Qualifying bets open to Exchange, Matchbook Zero & Multiples Only open to users who deposit via debit card. New Customers Only. 18+. Be Gamble Aware.
                                                        Get 50% Back as a Free Bet up to £35 Plus 10 Free Spins!
                                                          If your account has Sportsbook losses at the end of your first day's betting (23:59), we'll refund 50% of your first day's losses as a Free Bet up to £35 (normally £25) plus, you get 10 Free Spins on Smoking Hot Fruit Stacks (minimum 3 bets required). Even if your account is up, you're guaranteed a £5 Free Bet plus 10 Free Spins provided you place at least 1 bet of £10 or greater at minimum odds evens (2.00) or greater. T&Cs apply | 18+ New UK Customers Only | BeGambleAware.org
                                                          Bet £20, Get £20 in free bets
                                                            18+. New customers only. Place your first £20 bet at odds of 2.0 (evens) or greater on ANY sport or market and get 2 x £10 Free Bets to use on any sport. Free Bets credited within 48 hours. Unused Free Bets expire 7 days after being credited. T&Cs apply.
                                                            £20 Backup bet if your first bet loses
                                                              18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply

                                                              What are the different types of Cheltenham Festival offers?

                                                              Each betting site will have a different amount and types of Cheltenham Festival betting offers come festival time. Below, we will detail some of the promotions likely to be available at prominent bookmakers. We’ll aim to keep this page as up-to-date as possible, but you should check your betting sites’ promotions pages regularly to ensure you get all the 2024 Cheltenham Festival offers.

                                                              Cheltenham Festival free bets

                                                              Who doesn’t love a free bet? Especially during a festival like Cheltenham, where the races come thick and fast. Virtually every betting site gives out free bets as a part of their welcome offers for new customers. Bookmakers know how popular the Cheltenham Festival is and will often increase the value of the rewards new customers can get around festival time. These welcome offers ranked best at the 2023 UK Bookmaker Awards.

                                                              Bet £10 & Get £30 in Free Bets for new customers at bet365.
                                                              Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
                                                              Money Back as Bonus up to £40 + £10 Casino Bonus
                                                              18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first sports bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Visit Unibet.co.uk for full T&C’s. #AD
                                                              Get A £20 Free Bet When You Bet £5
                                                              18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 1x £20 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply. 

                                                              Most betting sites will run at least one promotion that allows existing customers to earn free bets during the 2024 Cheltenham Festival. Popular bookmaker Paddy Power is the stand-out example. For the past few years, they’ve given existing customers a £5 free bet for the first race of Tuesday, Wednesday and Thursday at the Cheltenham Festival. They described this as their most generous offer ever for existing customers, highlighting just how much value you can get from the best Cheltenham Festival betting offers.

                                                              We’ll update this page as each bookmaker announces their free bet offers for Cheltenham 2024, but you can also check each bookmaker’s promotions page to ensure you don’t miss out on any free bet opportunities.

                                                              Enhanced Cheltenham Festival odds

                                                              Boosted Odds is a popular offer that betting sites apply to several popular sports and events. The promotion allows existing customers to place bets at better odds than usual on select markets. The 2024 Cheltenham Festival will likely feature heavily in the enhanced odds promotions of every bookmaker come March.

                                                              Horse racing fans can take advantage of enhanced odds offers daily at most betting sites. bet365’s Bet Boost promotion is an excellent example. They boost the odds of different horses in multiple races every day. They are likely to include most, if not all, of the races across the 2024 Cheltenham Festival schedule. You can find up to date info about the best enhanced odds offers here.

                                                              Cheltenham extra place offers

                                                              Extra Place promotions will be familiar to most horse racing bettors, as several bookmakers offer it daily. The promo gives your E/W bets a better chance of winning, as the betting site will increase the number of winning E/W places. So if an E/W bet on a race usually pays out for a top-three finish, that would extend to fourth or, in some cases, even fifth.

                                                              This offer is particularly valuable at significant racing festivals like Cheltenham, with some races featuring massive fields. Each betting site’s version of Extra Places differs in how many races they include. Most will make a point of including the race with the biggest field on each day of Cheltenham in their promotion, making your chances of an E/W winner in those cavalry charges much better.

                                                              You can expect big-name betting sites, including bet365, Paddy Power and William Hill, to feature races from the 2024 Cheltenham Festival in their extra places promo. You can find out more information about the best Extra Place promotions here.

                                                              Cheltenham non-runner no bet races

                                                              Ante-post betting is among the most popular ways to bet on horse racing. If you can pick a winner weeks or months before the 2024 Cheltenham Festival, you could be in for some substantial returns. However, ante-post betting traditionally comes with a risk of losing if your selection turns out to be a non-runner. Non-Runner No Bet promotions remove that risk.

                                                              If you bet with a bookmaker that offers Non-Runner No Bet, you’ll get your stake back if the horse you backed doesn’t go off in the race. This means you don’t have to worry about poor conditions or an unfortunate injury causing you to lose your bet before it had a chance of winning. If you place a 2024 Cheltenham Festival ante-post bet, using a betting site that offers NRNB is essential.

                                                              Here’s a selection of big-name bookmakers and whether they have a NRNB offer you can take advantage of. Ensure you check through the individual Non-Runner No Bet offer T&Cs before placing your ante-post bets.

                                                              Best odds guaranteed on Cheltenham Festival races

                                                              Best Odds Guaranteed is an incredibly popular horse racing promotion that anyone betting on the Cheltenham Festival should be looking to take advantage of. The promotion means you’ll get the best value for your stake, as you’ll get bigger odds if your Cheltenham Festival selection odds drift after you’ve placed your bet. You can find some more in-depth information about Best Odd Guaranteed here.

                                                              BOG is a lot simpler to understand when explained using an example. Here’s a simple one that shows how you could get the most value for your stake by using a betting site that offers Best Odds Guaranteed:

                                                              • You back a Cheltenham Festival runner at 3/1. 
                                                              • Your selection drifts to 5/1 by the time the race goes off.
                                                              • If your horse bags a Cheltenham win, you’ll get paid out at 5/1 instead of 3/1.
                                                              • Conversely, if your horse’s odds shorten and it wins at 2/1, you’ll still get paid at the bigger 3/1 odds.

                                                              BOG provides so much value to racing bettors that many bookmakers are beginning to roll back or limit the availability of their versions. We’ll keep this page as up-to-date as possible so you know which betting sites give you BOG on your 2024 Cheltenham Festival bets. The table below shows which bookmakers currently offer BOG and some significant T&Cs they apply.

                                                              Cheltenham Festival fallers insurance

                                                              With the size and competitiveness of some of the fields at the 2024 Cheltenham Festival, there will inevitably be some fallers throughout the meeting. However, if you use a betting site with a solid Fallers Insurance promo, you don’t need to worry about your horse’s jumping ability.

                                                              The exact details of each Fallers Insurance promotion will differ between betting sites, but typically, you’ll get your stake returned as a free bet if your selection takes a tumble during the race. Checking the promotions page of your chosen betting site is the best way to find out if they will offer this kind of promo for the 2024 Cheltenham Festival.

                                                              2024 Cheltenham Festival Schedule

                                                              Day 1 – Champions Day – Tuesday 12th March

                                                              Day 2 – Ladies Day – Wednesday 13th March

                                                              Day 3 – St. Patrick’s Day – Thursday 14th March

                                                              Day 4 – Gold Cup Day – Friday 15th March

                                                              Cheltenham Festival 2024 Live Streaming

                                                              Having the option to live stream the action from Cheltenham through your chosen betting site is a massive positive. ITV are the primary broadcaster of the festival but usually end their daily live coverage after the feature race, meaning you could miss the final two races of each day. Having the option to watch Cheltenham on your mobile through your betting site is extremely convenient, especially if you’re out and about.

                                                              These are some of the most prominent bookmakers that allow their customers to stream the 2024 Cheltenham Festival:

                                                              What is the best 2024 Cheltenham Festival betting site?

                                                              Identifying the best betting site to place your 2024 Cheltenham Festival bets with isn’t easy. The answer depends heavily on each site’s Cheltenham offers and how you like to bet. The 2023 UK Bookmaker Awards results are a significant indicator of which betting sites you should consider.

                                                              The annual awards, run by sports media company Better Collective, gives honours in several betting-related categories. One of the awards was given to the bookmaker that provided their customers with the best horse racing odds. The bookmakers at the top of these rankings will likely offer the best promotions come festival time.

                                                              bet365 took home the award in 2023, topping the rankings in a highly competitive category. The table below shows the top ten bookmakers in the Best Horse Racing category.

                                                              Cheltenham Festival existing customer offers FAQs

                                                              Every notable bookmaker will have great value Cheltenham Festival offers for new and existing customers. bet365, Unibet and Coral ranked highest in the best horse racing odds category at the 2023 Bookmaker Awards, meaning they will likely have the best offers come March. Paddy Power is another bookmaker that always gives great free bet offers during Cheltenham.

                                                              You can get a free bet from notable bookmakers like William Hill, bet 365, and Ladbrokes to use during the 2024 Cheltenham Festival by participating in their welcome offers. Almost every sign-up offer of this kind provides new customers with a free bet reward, making them the easiest way to get that kind of bonus.

                                                              The results of the 2023 UK Bookmaker Awards indicate which bookmakers will have the best odds for Cheltenham 2024. bet365 won the award for the betting site with the best horse racing odds. Unibet, Coral and Ladbrokes also ranked highly, meaning they should be among the best options for placing your Cheltenham bets.

                                                              The 2024 Cheltenham Festival is scheduled to take place from Tuesday 12th March to Friday 15th March.

                                                              Most major betting sites allow their customers to stream horse racing, including the Cheltenham Festival. Most require you to have a funded account to access the live stream. Some will require you to bet on a specific Cheltenham race to be able to watch it.

                                                              18+ | Commercial Content | T&Cs apply | Wagering and T&Cs apply | Play Responsibly